BOLD BEAN - BRAND GUIDE
Fall 2019
Bold Bean Coffee Roasters began in 2009, focusing on light roasted specialty coffee from small farms around the world. Since then, their visual systems have evolved, and in the 10 years since, there was no condensed record of it - just art files tucked away in dropbox files.
As the new marketing manager, my role oversaw all things brand, leading me to create the first company brand guide. I collected years of content, worked with owner Zack Burnett to document the company ethos, and broke down our brand into bite-sized pieces for future designers and creatives.
My role
Designer